What It Is
A toning shampoo that gently cleanses while neutralizing yellow tones and illuminating brightness. Purple shampoo is ideal for blondes and lightened hair.
What It Does
Lock in all 5 dimensions of the color spectrum: shine, saturation, contrast, tone, and brightness*
*Vitamino Color Spectrum system of shampoo + neutralizing shampoo + conditioner + serum
What Else You Need to Know
This professional formula utilizes tailored dyes to target specific hair colors: purple for blondes and lightened hair. The luxurious, tinted cleansing cream transforms into an easy-to-apply dense foam. Purple shampoo is ideal for blondes.
